Replace your marketing plan with a member plan

first_imgIt’s budget and strategic planning season for most financial institutions. Somewhere between crafting your strategic plan and finalizing your budget you create a marketing plan.A typical marketing plan contains objectives, goals, action items and a plethora of other data. But that’s the problem: a marketing plan is “typical.” Every credit union or bank has one.But what if you ditched your marketing plan and replaced it with a customer plan (or member plan for credit unions)?In a recent issue of Success Magazine, John Sculley, former CEO of Pepsi and Apple said, “Businesses are all about customers. If a company wants to be transformative, writing a customer plan will be much more important than a business plan.”So what would a customer plan for a financial institution look like? Here are a few guidelines to consider:Keep it short—While a marketing plan can fill several pages of a three ring binder, keep your customer plan to one page max. Think about it this way: consumers really don’t care about you or details; they just want you to solve their problems. continue reading » 18SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

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Tips for recruiting technical talent in offshore energy

first_imgChanging society Renewable energy Jobseekers are increasingly looking for jobs that can make an impact. Working in renewables brings about a new level of job satisfaction: you are contributing to a better world. Besides making an impact, engineers and technical personnel also find it important for their job to challenge them so they can grow. They also want to work in a supportive environment where they can speak their mind. Tips for recruiting technical personnel: Engineers are the most in-demand profession at this moment. This will not change soon: the changing society requires that even more organizations need to embrace technological innovations in order to stay relevant. Technical personnel are not known for actively looking for a job. Research has shown however that they do want to hear about new career developments and are open to interesting and challenging opportunities.   Receive €100 discount on a job listing in July 2020 If we look at the offshore energy sector, the renewable energy industry could create more than a million jobs a year. According to the International Renewable Energy Agency, those jobs are created if countries invest to meet their target for cutting global carbon emissions. However, creating these jobs means more students and jobseekers need to choose a technical education and profession in the future. Therefore, for now, the shortage remains. Find more information about posting jobs on Offshore-Energy.biz. Make sure your company profile and story appeals to technical personnel. Show your most impressive projects. Have current employees tell their story on your corporate website. Is your HR department actively taking care of the personnel during the corona crisis? Describe how.Publish your jobs: maximize visibility and post your job on online platforms. Personnel in the maritime, offshore, energy and renewables sector can be found on the job boards of Offshore-Energy.biz, OffshoreWIND.biz, DredgingToday.com and NavingoCareer.com.Use your network and reach out: ask your current engineers to approach their personal network. Referrals are the easiest way to find new personnel. What are your potential employees reading to stay up-to-date in their field of expertise? Find the niche platforms they read. Research advertising opportunities (advertorials, newsletters, banners etc). News in for example offshore wind, marine energy and green marine can be find on the news sites of Offshore-Energy.biz platform. Organize or participate in events for tech talent. Whether online or face-to-face, events are an opportunity to meet potential candidates and showcase your company culture. A great event to meet talent in the sector is the Navingo Career Event taking place on 27 and 28 October in Amsterdam. The event coincides with Offshore Energy Exhibition & Conference. center_img What’s important to technical talent Recruiting technical talent in offshore energy Want to maximise visibility for your job listing? Publish your job on the online platforms that your potential jobseekers use to catch up on news and vacancies from the sector. The job sections of Offshore Energy, Offshore Wind or Dredging Today can help you find qualified personnel in the maritime, offshore and energy sector worldwide. rn jump to tips International Renewable Agency The labor market is on lockdown since the start of the corona crisis, however the first signs of change are starting to appear. One thing hasn’t changed though: the demand for technical personnel remains high globally, also in the offshore energy and renewable sector. So how do companies go about attracting and recruiting technical talent? Receive €100 discount when you post your job in July 2020last_img read more

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Syracuse opens up 2015 schedule with 4 home games

first_img Facebook Twitter Google+ Published on January 29, 2015 at 10:34 am Contact Sam: [email protected] | @SamBlum3 Syracuse football will host the first four games to open up its 2015 schedule, which was announced on Thursday morning.The Orange gets Rhode Island, Wake Forest, Central Michigan and Louisiana State before its bye week.The LSU game is the first in a home-and-home series with the Tigers, while hosting CMU comes just a season after traveling to play the Chippewas on the road.After a road matchup with South Florida on Oct. 10, the Orange plays at Virginia a week later. Syracuse will also travel to Florida State on Oct. 31, Louisville on Nov. 7 and and North Carolina State two weeks after that.After opening Atlantic Coast Conference play on Week 2 against the Demon Deacons, the Orange will host Pittsburgh on Oct. 24, Clemson on Nov. 14 and finish the regular season with Boston College on Nov. 28.AdvertisementThis is placeholder textSyracuse will only have one bye week next season after having two open weeks this past season.Here is SU’s entire schedule:Sept. 5 vs. Rhode IslandSept. 12 vs. Wake ForestSept. 19 vs. Central MichiganSept. 26 vs. LSUBYEOct. 10 at South FloridaOct. 17 at VirginiaOct 24 vs. PittsburghOct. 31 at Florida StateNov. 7 at LouisvilleNov. 14 vs. ClemsonNov. 21 at N.C. StateNov. 28 vs. Boston College Commentslast_img read more

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Kanu Tips Moses for African Player of the Year Award

first_img“Moses has proved critics wrong. It is now left for CAF to do their rating,” Kanu told Sports Village Square. “As for me, he deserves the 2017 CAF award. Although the season is still on and no one can tell what future will be.“The likes of Aubameyang and Sadio Mane are dangerous to compete with but I still have a strong belief in the Nigeria forward. Despite playing out of position at Chelsea, he finds it easy to break opponents’ defence with ease. And if he keeps this fitness alive I see him becoming the next African footballer of the year.”Kanu, who is now 40, won the CAF Player of the Year award in 1996 and 1999. He represented Nigeria 87 times – scoring 12 goals in the process.Share this:FacebookRedditTwitterPrintPinterestEmailWhatsAppSkypeLinkedInTumblrPocketTelegram Legendary Nigeria forward Nwankwo Kanu has backed his countryman Victor Moses to win this year’s CAF Player of the Year accolade. The 26-year-old Moses has enjoyed his best season with Chelsea, who are the favourites to win this season’s English Premier League (EPL) title.However, former Arsenal star Kanu feels that the defender-cum-midfielder faces stiff competition from Gabonese Pierre-Emerick Aubameyang and Senegalese Sadio Mane.last_img read more

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